In this video you will learn how easy it is to build and update your first mobile app using web technologies with the Adobe PhoneGap Build cloud service and learn about two new great improvements to speed developer workflow!

Creative Cloud provides the tools you need to build standards-based HTML5 applications for multiple screens. Learn how to use Adobe Edge Reflow CC to create responsive layouts, code your project using Edge Code CC, test and debug on multiple devices with Edge Inspect CC, and package quickly and easily for distribution across app stores with Adobe PhoneGap Build.

Learn how to use Adobe Edge Code CC and Edge Inspect CC to code, debug, and test your standards-based HTML5 websites and applications.

Learn how to export your Flash Professional animation as a sprite sheet, which you can use in a mobile app with many popular gaming engines and frameworks such as Starling, Cocos 2D, EaselJS, etc. Taken from Train Simple's Flash Training

Learn tips and tricks for creating effective mobile solutions. It's critical to plan ahead and consider what information you need to gather before initiating development. You'll learn how to determine which technologies to choose, and how to respond to client demands with facts and reason. In this session, we'll discuss:• A solid approach to planning the technical strategy for projects• Some of the primary factors you should consider when tackling a new project• What impact your needs may have on the selection of tools and the delivery method

Join Stephen Gates, Vice President and Creative Director of Global Brand Design at Starwood Hotels and Resorts, and Stephen Santiago, Director of Mobile & API at Starwood Hotels and Resorts, to learn the design and development secrets behind building Starwood's mobile roadmap. See how Starwood continues to launch award-winning, multiplatform mobile apps and mobile websites.The session will cover:• How to create a successful roadmap for mobile apps and mobile websites• Techniques for getting buy-in on your mobile roadmap at your company• Design and development insights learned from creating complex iOS and Android apps for smartphones and tablets, including the creation of Starwood's pioneering state-aware UI design concept• Insights learned from Starwood's work to completely redesign its mobile websites for nine brands in nine languages

Learn strategies and best practices from top corporations and agencies for driving customer and employee engagement through digital publications on tablets and smartphones. View examples of compelling brand loyalty, merchandising, customer communications, sales enablement, and retail catalog applications. Advertising and marketing experts will share insights on how to:• Generate brand awareness and deepen customer loyalty through engaging applications • Engage employees, sales staff, and other internal stakeholders through privately published apps• Use insights from deep analytics to deliver content that encourages customers and employees to engage with your brand and content

Hear how rehabstudio, a leading digital agency, created ArtCade, a unique gaming platform that lets teens scan art on packs of iD Gum to unlock, play, and share games. We'll be joined by a diverse cast of characters to share with you the production story and tricks behind:• Creating a game platform and 18 games in less than 3 months• Using Adobe Flash technology and Adobe AIR to create native apps for iOS, Android, and Facebook• Using a single codebase for web, iOS, and Android across tablet and mobile• Creating a Facebook scoring and achievement engine• Using Starling for hardware acceleration, sprite sheets, and retina support for iOS and Android

Join us for an introduction to PhoneGap, which allows web developers to create mobile apps that have access to device functionality. Learn how PhoneGap works and how it will enable you to start building mobile apps with web standards.This session will cover:• How to use the PhoneGap APIs to access device sensors and features• Tips for creating mobile user interfaces with web standards• Extending PhoneGap by using plugins in your project• How to package your applications for app stores

Low-resolution displays. Limited input capabilities. Frustrating voice interaction. Distracted users. A never-ending array of devices. The mobile environment in 2012? Or is it how users with disabilities have dealt with technology since the 1970s?Attend this session to discover:• Tips to avoid the mistakes of the past by exploring the work of experts in the field of disability• How to design apps and content with everyone in mind• How universal design advocates, developers, and users are solving today's mobile problems