Jim Guerard talks about Adobe announcements at IBC and why Adobe represents the future of post production

Thinking about switching to Adobe Premiere Pro CS5.5? Join Karl Soule as he shares some of the tricks that can make that transition easier as well as a variety of assets which will help you make an informed decision. *Please check the comment section for a list of links used in this video*

Thinking about switching to Adobe Premiere Pro CS5.5? Join Karl Soule as he shares some of the tricks that can make that transition easier as well as a variety of assets which will help you make an informed decision. *Please check the comment section for a list of links used in this video*

Join Jim Guerard, vice president and general manager of Professional Video, as he discusses the massive shifts happening in the industry today, how Adobe is responding through rapid innovation, and the company's pillars of focus moving forward.