Digital Primates: Honing In on Multiple Targets with a Single Codebase
Show: MAX 2011 Envision
Join Jeff Tapper of Digital Primates as he digs into the practical and business benefits of targeting desktops, native apps, and televisions using a unified codebase. Tapper will showcase a film distributor who is in the process of making content available via an app that will run on Android, BlackBerry PlayBook, and TVs to complement existing web and iOS applications.
- Products covered: