Emi Hofmeister, Group Manager Product Marketing, talks about connecting the dots between social interactions and business results.

Cross-channel digital marketing: Using data to drive consumer interactions

Check out the new drag-and-drop feature in Adobe Captivate 7.

Watch the new interactions that are available in Adobe Captivate 7, like Hangman, Jigsaw, YouTube video streaming, in-course web browsing, learner notes and more.

Now with Adobe Captivate 7, you can import your PowerPoint slides and publish them to HTML5 retaining the smart shapes, effects and animations. See how.

Increase your outreach with courses that meet accessibility standards such as Section 508 and WCAG 2.0. Now possible with Adobe Captivate 7.

Join us and find out how to bend pixels to your will. In this session, you'll learn how to get started with HTML5 Canvas, understand what it can and cannot do, and explore frameworks that push this integral feature of the web to the limit. Join Kevin Hoyt as he:• Opens with a gentle introduction to the use of the canvas element• Explores animation and interaction with CreateJS, including integration with Adobe Flash Professional• Pushes the visual limits into the third dimension with WebGL and Three.js

Join SapientNitro for a discussion on the planning, execution, and presentation of a real-time, omnichannel campaign created here at Adobe MAX. You'll learn about the customer engagement, social interaction, and on-the-fly production of a digital campaign based on the live "Adobe Throwdown" design tournament. The ever-changing digital landscape of the new agency, along with the traditional advertising mainstay of capturing the human story, will be brought together to demonstrate the future of marketing.

Low-resolution displays. Limited input capabilities. Frustrating voice interaction. Distracted users. A never-ending array of devices. The mobile environment in 2012? Or is it how users with disabilities have dealt with technology since the 1970s?Attend this session to discover:• Tips to avoid the mistakes of the past by exploring the work of experts in the field of disability• How to design apps and content with everyone in mind• How universal design advocates, developers, and users are solving today's mobile problems

The U.S. Digital Government Strategy expands the mission of agencies across America to provide citizens with dynamic, targeted interactions across devices and screens. Explore how Adobe's tools for publication design, web authoring, native app development, content management, collaboration, and digital analytics have helped public sector agencies meet and exceed the requirements of this federal initiative. Jerry Silverman, Adobe's public sector solutions consultant, will demonstrate:• Which publishing venue is the most appropriate, 508 compliant, and forward compatible • Deep dives into current case studies to show how government designers, developers, content experts, and knowledge workers leverage Adobe's latest tools and platforms